New Sydney Institute brand identity
Event Details
Date: 19 March 2008
Time: 1:00pm - 2:00pm
Presenter/s: Fran Cane, Promotions & Marketing Services
Where: L&I Adobe Connect Online Conference Room
To Apply:
Reserve your place by sending an email with your contact details to Learning and Innovation email: Learning & Innovation
Purpose
This session will look at the new Sydney Institute visual identity.
Topics covered will include:
- Why a new visual identity?
- What is a brand and why does it matter?
- What is Sydney Institute's brand story?
- What are the visual identity guidelines?
- What does any of this mean to you?
Learning Outcomes
At the end of the session participants should have a better understanding of the new Sydney Institute visual identity and why it is important to maintain consistency in key messages and visual look.
Session Resources
Session Power Point Presentation
Marketing, key messages and brand story
