Social media & digital marketing @ Sydney Institute
cc licensed photo by IvanWalsh.co
Event Details
Date: 22 June 2011
Time: 1:00pm - 2:00pm
Presenters: Fran Cane, Director, Promotions and Communications
Where: Adobe Connect Online Conference Room
How to join?
To enter the Workforce Development Adobe Connect Online Conference Room click on the following url https://webconf.det.nsw.edu.au/wd/
It would be a good idea to be in the room for an audio check 1/2hr prior to the session commencing to perform an audio check and familiarise yourself with the environment.
Even if you are a registered user in Adobe Connect 'Enter as a guest and then simply type in a name you would like to use for the session.
See HOW TO JOIN section of the Hot Topic Conversation main page for details.
To Apply:
Reserve your place by sending an email with your contact details to Workforce Development
Email: siworkforcedevelopment[@]tafensw.edu.au or @SI Workforce Development in the GAL or follow the link from the activity page on Professional Development Calendar on SydNet.
Topics
This session will provide an overview of using Social media & digital marketing in Sydney Insittute
Topics include:
- What is digital marketing & social media?
- Why people & organisations use social media?
- Things to consider?
- Competitor review - education examples
- What is Sydney Institute doing?
- TAFE & Sydney Institute guidelines
- How can you get involved
Session Resources
Session PowerPoint Presentation
myLearning Podcast
Network Resources
DET NSW policies, guidelines and useful resources
2011 DET Social Media Policy - new DET NSW policy covering social networking
Social Media Guidelines - great easy to read PDF on using social media as a DET employee
DET NSW Code of Conduct - Has numerous references to social networking
Social Media and Technology Guide for Staff (intranet only) - includes a course on using social networking
Facebook for educators - DET has produced an online resource especially for department staff to improve their skills in using Facebook with a focus on privacy settings and other useful functions.
DET NSW Media Relations Policy
